Product information

Consumers want clearer and more consistent product information to facilitate omnichannel shopping

No less than 75% of the 3,500 adults surveyed worldwide by Akeneo between February 3 and 10, 2021 are not entirely satisfied with the quality of the product information made available to them, including 7% who say the information is usually very bad or somewhat bad. This shortcoming can have significant consequences for sellers, including […]